Resources
Eyes & Eyebrows
Brow Shapes
Through proper styling, brows can give an instant lift, create an eye-brightening, youthfull look and help correct challenges with facial shapes.
Soft Angled Brow
The classic brow style; well-balanced and flattering for all face shapes.
Angled Brow
Ideal for anyone wanting a “lift” for a more youthfull appearance.
Round brow
Great for a square face: helps the face appear rounder and softens features.
Flat Brow
Horizontal liner help an oblong face appear shorter; provides a natural look.
Brow Products
For a perfectly groomed effect, try:
- Automatic Fine brow Pencil – Firm-texture fine point
- Definitive brow Pencil –Waterproof for long wear
- Only Natural Brow Powder Duet – Two shades for custom blending and soft, natural color
- Tinted Brow Sealer – Grooming tool to keep full brows in place
Eye Color Placement
How and where you apply eyeshadow can enhance your natural eye shape.
A light color highlights, a mediu8m shade helps to meld to whole look or add just the right “pop” of color, while a dark shade created depth.
Shadow and Liner Effects
When paired with eyeshadow, eyeliner creates drama, gives a lift and naturally enhance the eye.
Classic-Chic
The look: A subtle shading of color.
Lining Option: Enhance the natural shape of the eye.
Uplifting Eye Opener
The Look: Upward sweeps of color wake up tires-looking eyes.
Lining option: Extend the liner beyond the outer corners, as an upward angle, along the upper lash line.
Smoky-Sultry
The Look: Deep gradient tones encircle the eye for a bold statement.
Lining Option: Line the entire with a powder shadow to smudge the lines into a soft haze.
Simply Luminous
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The Look: Shimmery tones put the spotlight on the eyes.
Lining Option: Apply a thin line along top and lower lash lines. Use a lighter color in the inner corners of the eyes.
Eyeshadows
Choose from a range of finishes from shimmery to creamy to matte:
- LUXIVA Luminous Shadow Long-wearing, high-sheen powder eyeshadow.
- LUXIVA Lasting Eyecolor Extended-wear powder eyeshadow.
- LUXIVA Creme Eyelites Versatile cream-to-powder formula.
- MERLE NORMAN SHIMMERSTICK Creme Eyeshadow Creamy pencil that works as an eyeliner or shadow.
Eyeliners
Select the formula right for you.
- LUXIVA Lasting Creme Eyeliner Highly-pigmented long-wearing waterproof cream eyeliner.
- AUTOMATIC DEFINITIVE Eye Pencil Long-wearing, creamy pencil with the convenience of a smudger.
- DEFINITIVE Eye Pencil Wood-clenched pencil that wears for hours.
- The Makeup Artistry Eye Liner Brush Enables precise lining or can be used to soften lines.
Did You Know...
- Change is good. Wearing new colors creates a fresh look.
- Less is best. A thin layering of eyeshadow helps to create a well-blended look.
- Blending is key when applying eye or brow color.
- When using two shades of brow powder, use the darker color first to create definition.
- If brows are sparse, use feathery strokes to fill in color where needed.
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